Using the author’s platform to sell—not your books, but yourself

Perhaps after reading Is an author’s platform necessary? Pros and Cons you decided to create an author’s platform. You spent countless hours creating a blog, joining various social media, and collecting emails addresses. You are proud to say, at last, that you have a presence on Facebook, Twitter, Google +, Amazon, Goodreads, Barnes and Noble, and…

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The author platform—a long-range career growth tool

If you are like many of us, you have recently published a book. Congratulations! Whether you self-published or went with traditional  publication, you now need to market your book. You sent out an email to everyone you know telling them of your accomplishment. Having a little social media savvy, you told everyone on Facebook or…

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Why Pinterest is important to indie authors

Have you converted your personal Pinterest account to a business account? After reading Pinterest Finally Rolls Out Business Accounts: How to Set Yours Up Today,  I converted my account. Following the steps outlined in the post, it only took a few minutes.  Hopefully, the conversion will lead to benefits that are just as easily implemented.…

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