Do authors absolutely need to blog?
My reasons to start My Musings three years ago were twofold. First, best-selling authors were suggesting that blogging was one of the best tools in the writer’s platform for developing a following and building a relationship with readers. Once having established this relationship, I hoped to convert these fans to book readers. Second, I wanted to chronicle my journey into writing and self…
Catering to your tribe
This is the third post in the series Developing a Stellar Social Presence: Attract, Bond, and Cater. In business, the number one go-to person is the one who can best help you make appropriate contacts for promoting you and your business. Developing a stellar social presence is akin to becoming that invaluable business contact. In…
Build your tribe with bonding
This is the second post in the series Developing a Stellar Social Presence: Attract, Bond, and Cater. In the previous post in this series, I discussed ways to attract followers. I asked you to imagine a business networking luncheon at which you were trying to make contacts. In business, the person who develops bonds with…
Attracting your tribe
This is the first post in the series Developing a Stellar Social Presence: Attract, Bond, and Cater. Most authors whether traditionally or indie published market their books using social media. To do this requires a little effort and simple tactics which you mostly likely already know from daily business and social interactions. Let’s pretend you’re…
To be a successful writer, look to business
This is the second post in a three-part series “The ABCs of A Successful Author: Attitude, Business Approach, and Courage.” Why do you write? Most authors have a story they must tell, whether fiction or not. Others want to entertain or make people laugh. Some are more penurious: having found a market need, they developed…
Five things I learned in the past six months as an indie author
Happy holiday! Whatever are your beliefs and traditions, I hope you that you find today enjoyable. I have double reason to celebrate: today is the six-month anniversary of the release of my first book. Do you recall the excitement you felt the day your book went public? I felt proud of the accomplishment, anxious about…
Yikes! My identity crisis resulted in the three faces of Jane: the personal, the public, and the book
After months of writing, I realized that the Women of the Way blog is really an author’s page, not a book page and that I needed to separate the two. Additionally, while converting Facebook to Timeline, I took a closer look at my Facebook presence and realized that I needed an author’s page to separate…
Untangling the weave of social networks can leave one frazzled.
When I was setting up the social networking, I enabled Women of the Way to speak with Facebook and Twitter. I thought that I would post once and it would show up on the other sites. I was wrong. I posted once and it showed up multiple times on the other sites. To compound the…