How to have a successful book launch

Indie authors have so many things to do when launching a book. For a successful book launch, and to help you keep on track (and from going crazy), use these checklists. First develop your media-kit. Include a book synopsis, author’s bio, press releases, interview questions, photos sized and formatted for online and print, cover letters for reviewers,…

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Publishing caused me a tsunami of work

I knew publishing my second book was going to be demanding, but I had not anticipate the tsunami of work it caused. For the past several months, the pressure to release bore down on me. At times I felt as if I were suffocating under successive tidal waves of work. I was finally able to gulp lungfuls of air…

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Do authors absolutely need to blog?

My reasons to start My Musings three years ago were twofold. First, best-selling authors were suggesting that blogging was one of the best tools in the writer’s platform for developing a following and building a relationship with readers. Once having established this relationship, I hoped to convert these fans to book readers. Second, I wanted to chronicle my journey into writing and self…

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Death lead to focus and clarity

A lot has happened since I last wrote for My Musings. After a long illness, I lost my father on January 1, and then had to care for my ailing mother and all the minutiae that follows a death. With my mom’s improved health, I am returning to my life as a writer, like a crocus…

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Reasons why writers need to understand finances

Shrewd writers, like industry leaders, understand the importance of finances. When making decisions, they look at the impact the options will have on the bottom line. They trust the numbers more than their guts. To be a successful author, you must see yourself as the CEO of your writing business. Whether you are a published…

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To supercharge your sales, use your best-looking portraits

In the past, I’ve talked  about the importance for authors to see themselves as authorpreneurs, the CEOs of their writing business. Just like with those corporate leaders, authors need professional portraits. Writers know that people judge a book by its cover. The more compelling the cover, the greater the odds that a reader will pick up the book…

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You need to know who you are before you can find direction

Little did I know that attending a Webinar about creating a media kit would lead me down such a rabbit hole. Like Alice, I am on a search for self-identity. When I look in the mirror, I no longer see the fledgling author, nor do I see the seasoned authorpreneur, an author who manages her writing business. Even though I…

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Add impact to your blog with these free tools

For a little more than two years, I have been blogging and marketing my book. Over time, I have collected tools to help me work more efficiently and effectively. Some I used only temporarily, other are permanent implements in by writer’s toolbox. Let me tell you about them and how you can add impact to your…

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How to choose the perfect writers group

In the post  What walking the Camino de Santiago taught this indie author I talked about the importance of building friendships and making connections with other authors. This post provides links to writers organziations, associations and groups and discusses how to find ones that are perfect for you. Joining these group not only helps you meet other…

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What walking the Camino de Santiago taught this indie author

Four years ago today I left for the Camino de Santiago, and my life changed forever. One of the unexpected results was becoming an indie author—with all the work that it entails. Today, on Labor Day, I reflect on the lessons I learned on this adventure and how they affect me as an indie author. The Camino de…

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