Reasons why writers need to understand finances
Shrewd writers, like industry leaders, understand the importance of finances. When making decisions, they look at the impact the options will have on the bottom line. They trust the numbers more than their guts. To be a successful author, you must see yourself as the CEO of your writing business. Whether you are a published…
To supercharge your sales, use your best-looking portraits
In the past, I’ve talked about the importance for authors to see themselves as authorpreneurs, the CEOs of their writing business. Just like with those corporate leaders, authors need professional portraits. Writers know that people judge a book by its cover. The more compelling the cover, the greater the odds that a reader will pick up the book…
You need to know who you are before you can find direction
Little did I know that attending a Webinar about creating a media kit would lead me down such a rabbit hole. Like Alice, I am on a search for self-identity. When I look in the mirror, I no longer see the fledgling author, nor do I see the seasoned authorpreneur, an author who manages her writing business. Even though I…